Customer Satisfaction Measurement
The Strategy Works will work with you to develop effective ways of benchmarking customer satisfaction vs.your competitors and then identify opportunities for winning an edgein themarket. As part of the investigatory process we will:
- Prepare questionnaires and discussion guides (quantitative & qualitative)
- Identify and rank buying attributes.
- Rate performance - as seen from the buyer’s perspective
- Establish the decision maker / influencer
- Provide detailed customer feedback with accredited quotes
- Identify both accounts under threat and new prospect opportunities
- Prepare summary of findings and recommendations - presented both in a detailed Word report and also in a ‘top line’ PPT presentation to management