Competitive Intelligence Audit

The effectiveness of CI processes and systems is vital to the performance of a Competitor Intelligence unit. The Strategy Works can provide a comprehensive end-to-end evaluation of your current CI processes and activity, providing recommendations that will improve your performance and achieve “best practice”.

The CI Audit covers the following major aspects of Competitive Intelligence:

• CollectionCollection systems and maximising internal sources
• Collation / Storage - Organisation of Information and storage systems
• AnalysisA review of analysis processes and techniques
• Dissemination Which functions and people should have access to CI and in what form.
• CommunicationHow CI is communicated, the use of CI products and internal systems.
• Feedback / ReviewCapturing feedback and using it effectively to manage and develop the CI process.
• Counter Intelligence & SecurityAn audit of the information at risk within the business, the potential vulnerable areas, with recommendations as to how to reduce these risks.